Education website design and strategic communications that move your school to the head of the class.
Students study online. Teachers teach online. And digital technology is transforming how schools, colleges, and universities fulfill their mission of creating mighty smart citizens.
Education Website Design is Only the Beginning
Every educational institution needs a powerful online presence. It’s where the students are. But if you want to forge deeper connections with students and parents online—and convince them to apply and attend—you need a partner who understands what makes colleges and universities unique. And you need a full suite of custom solutions.
You need Mighty Citizen. Because balancing the needs of your many unique audiences, while delivering measurable improvements to your bottom-line goals, is our specialty. Actually, it’s one of our specialties. Here are some others:
- Audience Research
- Student Recruitment
- Branding & Messaging
- Integrated Campaigns
- Print & Viewbook Design
- Website Design & Development
- Content Strategy & Governance
- Third-Party Integrations
- Full Accessibility
- User Research & Testing
- Fundraising & Capital Campaigns
- Paid Media & Search
- Google Analytics Consulting
- Event & Brochure Materials
- Media Buying & Planning
Higher Ed: Using Strategy to Centralize
Colleges and universities comprise a number of unique programs, departments, and schools—each with its own set of ideas about education website design, branding, and messaging. The Business School wants to attract a particular kind of student, while across the quad, the Art History program is searching for a different kind of student. And so on and so on, across the entire campus.
After nearly 20 years spent building digital solutions for colleges and universities, the team at Mighty Citizen sees these differences—then turns them into strategies and designs that move the needle. All this while also ensuring that each program and department feels like it belongs within your institution’s overarching brand.
Take a gander at some of our educational case studies:
Education Marketing: More Important than Ever
Competition for the best students is fierce. Non-traditional education options are growing. And the rising cost of college means prospective students are doing deep research before choosing their destination. In other words, marketing your school is more important than ever.
Into your marketing mix go plenty of services—e.g., branding, messaging, copywriting, print and logo design, and plenty of search engine optimization and Analytics consulting. These tactics must motivate your young audience to engage, because remember: Attracting the best students requires a non-stop, multi-channel strategy.
Privacy & Security
Deep connections with your audiences are built on trust. Your student and faculty’s private information must be protected, always. The seasoned development team at Mighty Citizen—including former university webmasters—will ensure that all important data is kept secure from unauthorized users.
Insights for the higher ed marketer — delivered to your Inbox.
Accessibility
Nearly 100 million Americans have a disability of some sort—including more than 6 million school-aged children and teens. We believe that education website design should be accessible to everyone, so everything we build online is accessible. Our experienced developers can construct to your required level of web accessibility—including Section 508 and WCAG A, AA, or AAA standards.
Integrating with Your Third Party Systems
The best education website design takes advantage of modern, secure, and seamless integrations with third-party software—including learning management systems (LMS), student information systems (SIS), etc.
Built correctly, integrations exponentially enhance your users’ experience online and save you time, money, and resources behind the scenes. We specialize in technically robust integrations between your new website and your legacy systems.
