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Mighty Big Month at Home Webinar Series

This month, we’re bringing our content to you! Our Mighty Big Month at Home webinar series includes four different sessions for mission-driven marketers and communicators. We’re offering these sessions for free—all you have to do is register.

Even if you can’t make it, go ahead and register and we’ll send you a recording!

Content Governance 101 for Associations: Managing Your Digital Content for Success

Thursday, April 16, 2020, 1:00-2:00PM CST

Associations often have a content problem: There’s too much of it, owned by too many stakeholders, and nobody knows how to manage all of it at once. But there’s a solution. A concrete, detailed content governance strategy will ensure that every piece of content your organization puts online—website, email, social media, etc.—is part of a larger, clearly managed system.

Click here to register

Hack the Mind: Using Psychology to Boost Your Online Marketing

Friday, April 17, 2020, 1:00-2:00PM CST

Your brain is a trickster. It leads you wherever it pleases—while you remain completely unaware of its true motivations. But as professional communicators, we can recognize our brains’ habits—and make them work for us. In this entertaining, story-filled workshop, we’ll explore our minds’ most surprising tendencies. And then we’ll explore how they intersect with your website, marketing materials, and overall brand strategy.

Click here to register

Timesaving Virtual Tools to Rock Every Fundraiser’s World

Tuesday, April 21, 2020, 1:00-2:15PM CST

Communicating with donors needs to be immediate, personal, impactful, and as of today, 100% virtual. Get a bounty of free and affordable ideas to delight your donors, stand out, get virtually face-to-face, and know if your message is getting through.

Rachel Clemens, CMO of Mighty Citizen, is giving you productivity and marketing tools to help you stay sane, organized, and productive, even in a crisis. Fundraising consultant Rachel Muir, CFRE, is sharing a bounty of irresistible inexpensive tools to help you delight, stand out, and be completely unforgettable (not to mention uber thoughtful) with your donors. Julia Campbell, author of Digital Storytelling, is unpacking her Mary Poppins bag of social media hacks to help you communicate to the masses like a pro.

Click here to register

How to Create Effective Audience Surveys

Thursday, April 30, 2020, 1:00-2:00PM CST

If you don’t regularly survey your target audiences, your engagement efforts are merely educated guesses. And if your surveys aren’t carefully crafted, you’ll end up receiving misleading data. But done well, surveys can empower you with real, actionable, and surprising insights into what your audiences do, think, and need. Smart surveys can turn your communications strategy into a fine-tuned, sophisticated engine of revenue.

Click here to register

CAE Credit: Mighty Citizen is a CAE Approved Provider. These webinars meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. As a CAE Approved Provider, this program may be applied for 1 CAE credit toward your CAE application or renewal professional development requirements.


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