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Joi Bass

Director of Marketing
I communicate the value that an organization brings to the world.”

Joi communicates.

Joi has seemingly done it all: fundraising, community organizing, marketing for a national nonprofit, and founding a digital lifestyle magazine aimed at Black Xennial women. These skills converge to make her the perfect fit for her role at Mighty Citizen. Joi helps our clients understand their true needs and then configures a plan to help their audiences understand and buy into their mission. She leads the Client Marketing team, helping her team craft marketing strategies, messaging matrixes, social media plans, and digital solutions. An avid puzzle fan, she puts those skills to use solving client puzzles day in and day out.

Prior to Mighty Citizen, Joi led the business development and external relations efforts at Single Stop, a national nonprofit. There, she worked with dozens of higher ed institutions to create programs to help their low-income students stay in school. Throughout her career, she has particularly focused on higher ed, poverty alleviation, and economic empowerment.

During Chicago winters, Joi enjoys cozy mysteries and Murder She Wrote. In the summer, you’ll find her riding her bike with her face to the sun. And always, puzzles.

Mighty Citizen since 2021.

Location: Chicago, IL

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