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How-To Guide

Donor Survey Guide

If you don’t regularly survey your target audiences, your fundraising efforts are merely educated guesses. And if your surveys aren’t carefully crafted, you’ll end up receiving unhelpful or misleading data.

With this simple How-To Guide, you can create surveys that empower you with real, actionable, and often surprising insights into what your current and prospective donors do, think, and need. Smart surveys can turn your fundraising strategy into a fine-tuned, sophisticated engine of revenue.

This How-To Guide features:

  • Questions to ask your internal team as you plan your survey
  • A list of sample survey questions you may ask your donors
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