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AFP International Fundraising Conference

We’ll be in San Antonio this year speaking on topics that help development officers raise more money. This is our second year speaking at the AFP International Fundraising Conference and we’re excited to see you there!

Our CMO, Rachel Clemens, and Rachel Muir will be speaking on:

Digital Envy: Showcasing the Best of Digital Fundraising

That’s right, we’re firing up the very best digital fundraising examples from nonprofits like yours. This session will inspire and equip you with concrete tactics you can implement in your next digital fundraising campaign. We’ll explore great content, unique thinking and delightful design through emails, websites, online advertising, donation pages, videos — and anything else that increases online donations.

Rachel Clemens will also be presenting with our marketing strategist, Caroline Fothergill, on:

The Donors of Tomorrow: Effective Ways to Engage Young Donors

Young people are our future (donors), but many nonprofits are simply overlooking them. While most resources are allocated to big-dollar donors, you should also have a plan to engage Millennials and (gasp!) Centennials in your mission to ensure the long-term sustainability of your nonprofit.

We’ll discuss the perils of ignoring younger audiences when it comes to donor cultivation as well as ways to turn these generations into your future donors. We’ll also walk through inspiring real-world examples of how organizations are using dynamic campaigns to reach Millennials and to generate mission-fueling revenue, and how you can incorporate these tactics into your nonprofit.

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